Empowering People. Enhancing Organizations.
KEY ACCOUNT MANAGEMENT
Managing High-Value Clients for Success
Turn your top clients into long-term strategic partners. Our Key Account Management (KAM) Workshop is designed to equip professionals with the mindset, skills, and tools to manage and grow high-value accounts in a structured and strategic way.
This workshop goes beyond transactional selling to focus on building long-term value, deepening trust, and aligning with your clients’ business goals.
Participants will learn how to:
• Segment and prioritize key accounts for maximum impact
• Build account plans that drive growth and retention
• Identify stakeholder needs and map decision-makers
• Lead strategic conversations that position you as a trusted advisor
• Strengthen cross-functional collaboration to deliver consistent value
Packed with real-world case studies, role-plays, and planning tools, this workshop helps account managers shift from reactive service to proactive partnership.
Who should attend:
Key account managers, senior sales professionals, client success leads, and anyone responsible for managing strategic client relationships in B2B or enterprise environments.